Why do Companies invest in new Technologies?

Why do companies invest in new technologies? We do it because we believe that new technologies make our lives easier and our businesses more successful. But technology alone is not enough to bring success. Customers want fast solutions to their problems no matter whether the application is hosted in the cloud or not. Your customers don’t see the great technology you are using internally. All they see is whether they get good products and great services for a good price. In other words, regardless of the specific technologies and trends you adopt, your operational processes are key.

Organizations today need to drive growth while optimizing costs, improving efficiency, and achieving greater business agility. Collaborative and Social Business Processes supports collaborative, unstructured and dynamic business processes to facilitate knowledge work.

Social and collaborative features enable decentralized communication and immediate information exchange to keep work participants current and in possession of all facts to carry out process-based work initiatives more quickly and effectively.